Staffordshire business owner shortlisted for national business award

Jeff Longley, franchise owner of Mr Electric in Staffordshire, has been shortlisted in the Network Contribution Franchisee of the Year category in the annual bfa HSBC Franchise Awards 2018.

Run by the British Franchise Association (bfa), these awards recognise both franchisees and franchisors who have demonstrated outstanding business acumen, innovation and achievement. Franchising is the granting of a licence by one person (the franchisor) to another (the franchisee), which entitles the franchisee to trade under the brand, taking advantage of the systems and support offered by the franchisor.

Longley joins two others on the shortlist for the Network Contribution Award category, which recognises franchisees who appreciate the benefit of being part of a network and are considered to be a significant contributing partner to the franchisor and a mentor to the network, which has resulted in increased profitability for the overall business model.